I’s heard news that BlueSky has been growing a lot as Xitter becomes worse and worse, but why do people seem to prefer BlueSky? This confuses me because BlueSky does not have any federalization technologies built into it, meaning it’s just another centralized platform, and thus vulnerable to the same things that make modern social media so horrible.
And so, in the hopes of having a better understanding, I’ve come here to ask what problems Mastodon has that keep people from migrating to it and what is BlueSky doing so right that it attracts so many people.
This question is directed to those who have used all three platforms, although others are free to put out their own thoughts.
(To be clear, I’ve never used Xitter, BlueSky or Mastodon. I’m asking specifically so that I don’t have to make an account on each to find out by myself.)
Edit:
Edit2: (changed the wording a bit on the last part of point 1 to make my point clearer.)
From reading the comments, here are what seems to be the main reasons:
- Federation is hard
The concept of federation seems to be harder to grasp than tech people expected. As one user pointed out, tech literacy is much less prevalent than tech folk might expect.
On Mastodon, you must pick an instance, for some weird “federation” tech reason, whatever that means; and thanks to that “federation” there are some post you cannot see (due to defederalization). To someone who barely understands what a server is, the complex network of federalization is to much to bare.
BlueSky, on the other hand, is simple: just go to this website, creating an account and Ta Da! Done! No need to understand anything else.
The federalized nature of Mastodon seems to be its biggest flaw.
The unfamiliar and more complex nature of Mastodon’s federalization technology seems to be its biggest obstacle towards achieving mass adoption.
- No Algorithm
Mastodon has no algorithm to surface relevant posts, it is just a chronological timeline. Although some prefer this, others don’t and would rather have an algorithm serving them good quality post instead of spending 10h+ curating a subscription feed.
- UI and UX
People say that Mastodon (and Lemmy) have HORRIBLE UX, which will surely drive many away from Mastodon. Also, some pointed out that BlueSky’s overall design more closely follows that of Twitter, so BlueSky quite literally looks more like pre-Musk Xitter.
I’m gonna echo what others have said here. The mastodon signup process is too complex, and searching for instructions just leads to “what is the fediverse and/or activitypub” explainers.
I created a mastodon account a few years ago and it was my first introduction to the fediverse. It was frustrating and I only persevered because I REALLY wanted to replace twitter.
Once I got it set up, I realized that no one who I followed on twitter was there. My feed is currently like 2 people, plus a bunch of dead accounts from people who dipped their toe in but didn’t stay.
Joining Bluesky was simple, and there were already a bunch of accounts I wanted to follow. The recent influx has increased that, and it feels a lot like old school twitter without the nazis.
People originally joined twitter (and stuck with it for so long) because that’s where everyone else is. Mastadon is too clunky join and use, so people aren’t.
the discovery on bsky is pretty nice, i dont see an equivalent on my masto instance
People expecting a new Twitter when switching to Mastodon were met with weird behavior and nerds who told them the awful search function or weird comment count is working correctly because that’s how federation works. Well if that’s the case then federation is shit.
This is unfortunately the world of open-source.
- Nerd tells you to use the open-source thing.
- Non-technical tries it and asks questions
- Nerd proclaims it’s not a real problem/your fault/not applicable/fix it yourself
- Some company takes that open-source version or idea, makes it easier for end users and monetize it
- Nerd gets angry and repeats step 1
Source: I am nerd and I contribute to open-source.
Because in Bluesky, you open the app, create an account, and you’re good to go.
Federation is way too complex of an idea for the average person. Picking a server and then understanding instances is much too complicated.
The average person understands email pretty well. Mastodon doesn’t require much more understanding than that, but could probably use some UX and messaging work.
No I’m sorry this is not correct. Most people don’t know how email works. They don’t understand federation, how servers work, or have the confidence or patience to learn it. They want to click an app and get content.
You are on an open source self hosted federated media platform exclusively inhabited by tech super users and developers. We are very much in an echo chamber here. I leave you this study that I keep posting here when Lemmy users lament over the lack of uptake from the general public:
its about blueskys volume reaching a ‘critical mass’ which will continue to then draw users.
huge groups (recently, brazil) moved there en-masse because it already had a ton of users.
its the same reason twiiter even still has users… they dont want to leave that volume of subscribers.
I can’t tell for BlueSky because I have not joined yet, but I did create a Mastodon account months ago and I’m not sure what to do with it or how to interact with others. I find it confusing.
On Twitter I was mostly following a bunch of like minded people, liking their stuff, and I could see what they liked too. But on Mastodon there’s uuh, boosts and favorites?! I’m not sure of how it works or what I’m doing. I can’t just “like” posts? I have to boost them?! I found the people I liked that were on Twitter, but on Mastodon I feel like there’s nothing I can do aside from seeing posts and it’s just not attractive.
the instances I join keep collapsing and getting deleted
Because the mastodon evangelists are horrible.
Back when there was any question of what platform to migrate to? Threads and bluesky were “Get an invite and make an account”
Mastodon was people insisting that EVERYONE needed to understand what federation is and the underlying philosophy. When really they should have just said “Sign up for one of these instances. It is like email where it doesn’t really matter what provider you have”. Countless times I tried to explain to folk on a message board or discord and would say “Just make an account on one of these four or five instances”. And, like clockwork, someone would “well ackshually” me and insist that people can’t use Mastodon without understanding the fundamental concept of federation and how picking the right instance is important and people can just delete and remake their accounts until they are satisfied.
So when it was time for the big influencers to move? They went to where people were already congregating and where they didn’t need to host an educational seminar to tell someone how to make an account.





