TIL World’s biggest beer, wine and spirits producers have collectively lost $830 billion in market value over just four years. Changing drinking habits and rising health concerns have hit earnings across the sector. Millennials and Gen Z are also not much interested in alcohol.
My ex spouse took up vaping a couple years back and it basically went from “a few hits on some weekends” to “blowing through massive rips near constantly” in under 6 months. Wild to see. Now them and others they treat it like a permanent fixture if they don’t know where their vape is all else halts until they can find it. I’ve been addicted to various things in my life including alcohol but cigarettes and vapes have always scared me