Fuck Starbucks. It’s not the first time I mention this, and I’ll keep mentioning it: When Corona hit Germany, the government reduced the VAT to prevent restaurants from going bankrupt in 2020. Starbucks gave every customer the finger and did not lower the prices, keeping the difference for themselves. I was never a regular customer but this made me blacklist them for life.
Pepperidge Farm remembers
Prime example of: “capitalism breeds innovation”
The taste of their coffee is what made me blacklist them.
The petrol stations are currently doing the same.
Pfeffergrat erinnert?
My country reduced European VAT tax on coffee and nearly every coffee shop kept the prices at the same level. The government raised them back again later. I’d say this is not starbucks-specific, reducing VAT to lower the prices just doesn’t work.
We should really stop paying attention to what CEOs and other parasites have to say. They only serve the shareholders.
Thanks for making that a direct file to a video.
“Starbucks CEO, easily replaced by AI. Here, we’ll show you why that’s the case.”
I mean the sterility of his appearance could’ve fooled me.
We WANT this to be Worth Your While so we’re
Paying our Baristas enough to Make It Worth Your While!Buying only the BEST Coffee Beans!Creating NEW Techniques to make your Coffee even MORE Enjoyable!Investing in our Stores so there COMFORTABLE!Giving me, the CEO, a Private Jet!Yep, he commutes by private jet to Seattle from LA every week.
I hate this trend of putting shit at the beginning that I then have to hear again less than 10 seconds later. Like I get it’s for grabbing you but the second I start hearing the same thing again I immediately close the video.
It matters a lot more on platforms like TikTok, where there’s no title, no thumbnail, all you have is the first two seconds of the video before someone swipes away
So, the problem isn’t the video, but the fact that places like tiktok exist. Even worse is that they’re spreading
The interviewer’s inability to hide his reaction is priceless
Let’s just pretend Starbucks coffee didn’t taste like cheap, crusty asshole for a second… Fuck you, Brian!
I think most of their “coffees” are caramel flavored milks
It’s crazy how they can make their coffee taste like they simultaneously undercooked and also burned their coffee beans.
Has this man even been inside a Starbucks recently? They used to be loungy places people could chill, now they’re all bland, sparsely decorated, dirty, and uninviting. There is absolutely nothing premium about Starbucks, it’s basically a fast-food chain. Once again demonstrating how far removed CEOs are from reality
When I want to lounge at a café, I’m expecting a warm, inviting interior, some plants, bookish decor, smooth jazz, hip staff, and a coffee that could only be produced by coffee geeks with attention to detail at every step of the process…
You walk into a starbucks today, everything is cold and industrial, they’ve got pop music blaring on the radio, and the staff all look miserable. Oh, and the coffee sucks.
I remember 90’s era Starbucks and a bunch were still pretty grungy corners of strip malls. But the point was they were still coffeeshops, despite being a chain that went corporate.
Now they’re glorified coffee stands with real estate baggage and little sandwiches. And zero of that ‘third place’ shit they used to dominate the market.
I’m happy to drink a $2 coffee from the gas station (probably a half gallon of it 🙂) and set the remaining $7 aside. Then again, I only get drip coffee and not any of the milkshake-y stuff Starbucks specializes in.
Came here to say this. What ‘premium’ experience is he talking about?
Something tells me that the only Starbucks he actually has used recently is likely a very high-end version for the C titles in HQ, meters away from his office and for employee use only.
He’s talking about the Starbucks experience he has. Headquarters will always be the perfect Starbucks, and if he goes to a real shop, it’ll be a newly opened one with a new special item. He doesn’t go to the actual shops people probably associate with Starbucks.
Aren’t they all just like this? /s
https://www.starbucksreserve.com/locations/chicago-roastery
I was able to walk through that premium experience for free. I’m not sufficiently bougie to appreciate investor grade coffee, tho.
They’re calling it an experience becuase consumers are indicating they are willing to pay for experiences while pulling back spending on daily expenses.
Consumers mean concerts and vacations and this douche knows he isn’t actually offering an experience so he does the mind trick where he says the term over and over to associate in the consumers mind the idea that drive thru coffee is an experience.
Absolutely. It was a clear attempt at adding ‘perceived value’ by using the word ‘experience’ so many times. He knows what type of consumer he’s speaking to.
These interviews are really just PR opportunities for guys like this (in their perception).
The interviewer should have pushed back and asked what made it premium.
Fast food is expensive too. And it’s hurting their sales, and they can’t figure out that they need to slice profits, not the product.
It doesn’t help when a good chunk of their customer base still goes on a regular basis. I often see long lines at drive thrus in my area despite combos costing $10+.
The profit is the product
Hey buddy, those yachts aren’t gonna buy themselves. What do you expect them to do, live on less?
Burger King is just inedible now. And by that I mean twice now I’ve eaten there, and then within an hour my stomach upset. Then followed by 12 hours of what can only be described as “VIOLENT DIARRHEA”. Yes, all caps, because thats the urgancy that situation called for.
Two different locations too. Plus the first time I went with a friend, and she got it too. The first time I chalked it off to being that particular location. Then, nearly 8 months later, different location, different city. Same result.
After that, Burger King is officially just as banned from my diet as taco bell is. Inedible.
Chipotle is still the king of food poisoning. They have a proven track record in toilet-related war crimes going back many years. Guess I’m adding BK to my no-go list now too.
Whereas I’ve never had food poisoning in the 10ish times I’ve eaten at Chipotle, Cici’s pizza is 3 for 3 for violence out both ends for me. The third time I was practically fooled into it, but I’d rather just starve next time (there won’t be one).
Inedible Now? Your same experience was mine over 15 years ago. I was getting stomach pains and shitting really bad every single time I had BK. He’ll even towards the end I couldn’t even swallow a fry. I had started switching to onion rings cause the fries left a wax taste in my mouth after.
I haven’t had BK since then. 2010 ish. I ended up dropping all fast food after Covid cause the prices just don’t match up with quality anymore.
I heard a single combo meal at McDonalds clocks in near $20 these days. Fuck that noise. Not for a thin, dry “meat” patty that gets microwaved and then thrown between a pair of bread slices. No sir. No thanks. I rather spend that $20 on take out from a real restaurant.
Look at the clip without sound. It’s like a rubber doll, no emotions what so ever.
Why should he go to a place for the rabble?
Wow that guy doesn’t even look human. No wonder he had no issue mandating all employees return to the office while he flew a private jet from California to Seattle every day.
Its also hilarious he has that ear piece in his ear so that his PR team can feed the machine the ‘correct’ focus-grouped response to every question.
He’s the same piece of shit that fired all the corporate Chipotle employees in Denver to move their headquarters to Newport Beach, because that’s where his house is.
I’m pretty sure the earpiece is so he can hear the interviewer.
Makes sense. I was assuming he was sitting in his quiet office and using the laptop speakers but I suppose that would create feedback for the microphones
He doesn’t even look to the camera. He’s looking to some script that is behind.
But how much is the avocado toast? A low toast cost would offset a high coffee price.
I mean, I am relatively ok paid, but $9 would be about 1-1.5 hours of my wage before tax. If I want to live in a both economy and ecology wise manner, I had calculated it to a cup of $4 coffee every two weeks, IF I don’t eat out and instead use frozen home made lunch boxes every work day.
If I can skip a coffee a week and instead donate to a charity or local homeless person of my choice. Or save my money for the LGTBQ+ scouts. That’s way better.
Haven’t had Starbucks in over a year, maybe three, the coffee wasn’t worthwhile of the wait or money and the last time the barista gave me oat milk instead of almond. No faults to the barista, I think the chain stresses them out.
I’m struggling with your math here… $9 is 1–1.5 hours before tax—so you’re paid between $6–9 per hour? Did you mean after tax?
Either way, that doesn’t sound like you’re paid “relatively ok.”
You’re right, my math was way off. I shouldn’t reply to posts while on migraine.
With that said, not ever drinking from Starbucks ever again.
Oof, I can relate to struggling with writing a migraine. I hope you are feeling better!
Friendly reminder that during 9/11, Starbucks in NYC charged firefighter $5 for tap water.
Now, I realize $5 today doesn’t sound like much, but to put it in comparison, at the time a bottle of 20oz water ranged between $0.50, and $1.25 at grocery stores.
So here’s these men, saving lives, risking their own, covered in asbestos and other soot, desprate for a drink to keep saving lives, and the manager of that starbucks decides thats a good time to gouge them for tap water. BITCH THAT SHIT SHOULD BE FREE!!! Especially for these guys! Many of whom died when the towers collapsed. Their last drink for some of them was a price gouged starbucks tap water.
The average coffee drinker doesn’t buy coffee to get a great seat and have a moment with a barista lol. They want to get their coffee as fast as possible and be out of there as quick as possible. Just like the average office worker doesn’t take a private jet to get to work. I guess that’s where his logic is coming from. He spends the fuel and CO2 not for the commute, but for the great legroom and moment with the stewardess.
